The challenges surrounding media these days has led to a numerous new media experiments. New forms of content, distribution, participation and financing are being tried by journalists and civil society. SERI is part of the new German-language media cooperative cooppa that aims to take up these ideas in its work surrounding sustainability and the great transformation. Organised as a cooperative press agency, cooppa publicises journalistic pieces (written, photographic and audio-visual) about the activities of its members and customers in civil society media and beyond.